Ernie and OpenAI <small>Artificial Intelligence, Advancing Law Firm Marketing</small><small class='mt-1 mb-3- font-weight-normal' style='filter:opacity(.75); font-size:42.5%;'>Page last modified: February 21 2023</small>What is “Ernie and OpenAI”?

“Ernie”, is the name given to Success.Legal's Bot, originally a simple AI (artificial-intelligence) created to strengthen website competitiveness for Canadian legal professionals that have their websites implemented on the Marketing.Legal platform.

Ernie was created in answer to the 2019 launch of Google's “B.E.R.T.” technology; more specifically, Ernie was created as a proactive measure in face of Google's paradigm shift from ‘keyword’ based search methods to natural human language methods.

In early 2023, Ernie was re-engineered, integrating with OpenAI, a non-profit research organization with the goal of promoting and developing friendly AI.  OpenAI is receiving ten-billion dollars ($10,000,000,000) of investment from Microsoft, and conducts research in artificial intelligence and machine learning, and builds AI systems to solve real-world issues, and works closely with researchers, academics, and organizations around the world to further AI knowledge and understanding.

We asked Ernie/OpenAI: “How can OpenAI help a Lawyer's website?”
Within three (3) seconds, we received the below response:

“OpenAI can help a lawyer's website in a few ways:

  1. Content creation: OpenAI's language models can generate high-quality content for a lawyer's website, such as blog posts or frequently asked questions (FAQs), which can improve the website's search engine optimization (SEO) and attract potential clients.

  2. Chatbots: OpenAI's conversational AI technology can be used to create chatbots that can answer basic legal questions or help clients schedule appointments with the lawyer.

  3. Language translation: OpenAI's language models can help translate a lawyer's website into different languages, which can broaden the website's reach and appeal to a wider audience.

  4. Legal research: OpenAI's language models can assist lawyers in conducting legal research by sifting through vast amounts of data to find relevant information and case law.

Overall, OpenAI can provide a lawyer's website with advanced language technology that can improve its functionality, accessibility, and user experience.”

Going-Forward In 2023 and Beyond

Ernie is now smarter, integrated with the latest data-models available to OpenAI integration and ChatGPT.  For fun, give Ernie a quick test below.

Consequent to things that our original Ernie did, we are ideally positioned for the new paradigm of conversational search-engine marketing that will begin to explode in 2023.  In simple terms; webpages on the Success.Legal | Marketing.Legal platforms have already been rewording themselves automatically, and presenting themselves to search-engines in a variety of semantics in natural human language contexts; perfect for the new world of AI and the shifts by Google and Bing into a much more dynamic, conversational based search paradigm.

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Success happens when preparation meets opportunity.

Success.Legal Corporation

86 Kersey Crescent
Courtice, Ontario,
L1E 0A4

Canada, USA
P: (800) 551-5751

Greater Toronto Area, Ontario
P: (905) 259-7154


Hours of Business:

12:00PM - 04:00PM
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Ernie, the AI Bot